For this class, I am asking you to take a particular approach to blogging which has been called “beat blogging.”
Beatblogging.org defines the term as “any blog that sticks to a well-defined beat or coverage area, whether it is the work of a single person or a team, whether it is authored by a pro or an amateur journalist.”
“Content-wise, a beat blog presents a regular flow of reporting and commentary in a focused area the beat covers; it provides links and online resources in that area, and it tracks the subject over time…. When beat blogs are part of a pro reporters work, the best ones are not incidental to the reporter’s work but an integral part of it; sometimes the blog is the main platform for the beat.”
Start thinking about the “beat” you want to cover for the semester. It can be a specific subject, geographic location, or community.
Here are some things you should consider:
1. You should be passionate about it or at least want to be passionate about it.
2. You must have regular access to your beat and people, places, and events. You will be required to do original reporting on short notice. You will interview people, take photographs, gather audio, and shoot video.
3. Think of it as building a publication. What is your niche? Who is your audience? What kind of content would your audience want? What kind of publication you would like to have at the end of the semester?
4. The best blogs are focused on a narrow, concrete subject. For example, “Little League baseball in Washington Township” is better than “sports” or “baseball.” And you can’t cover the Phillies, Eagles, Flyers, Sixers or fashion in Milan or Hollywood gossip or any other subject that you do not have access to. See point #2.
5. Consider your own conflict of interests. For example, if you are the Student Government President you should not try to cover student government as a journalist. Same thing goes for Greek life.
EXAMPLES OF PAST STUDENT BLOGS
ruArt: Inside the Rowan University art department
Frugal Fashion: A college girl’s guide to shopping on a budget
The Profs Nest: Your home for weekly updates on the Rowan University football team
Sassy Vine: All about wine and wineries in the South Jersey region
The NJ Avant Garde: Your source for NJ’s underground music
Campus Lookbook – Current fashions on Rowan’s campus
Rediscovering the Grove – A historical perspective on Pitman, NJ
A Flash of Light – Lightning awareness in NJ
The Price of Ink: The art of the tattoo